NY Times on Air
The NY Times has started trials using the Adobe Air platform. The idea is to provide readers with an experience closer to that of newsprint, and also an environment that can be more tightly controlled by the Times than an ordinary browser.
I installed their Times Reader on my Ubuntu 9.04 desktop machine. They support Windows, Mac, and (surprise!) Linux.
The Times Reader application was a bit slow on my venerable 1.5 GHz Pentium 4 CPU, but then everything seems a bit slower after the Ubuntu 9.04 upgrade. I tried to install the Times Reader on my 64-bit Ubuntu laptop, but it doesn't run natively in 64-bits and I didn't feel like messing around with all the 32-bit libraries required to get it to work.
The Reader itself is rather nice. It's like a cross between Adobe Acrobat and a normal browser. The Times stories appear in column format as they might with Acrobat, but word wrapping changes as you resize your window, as it would on a browser. There are several ways to navigate, including thumbnail views of each story.
Since I'm not a subscriber to the Times, only the front page section and the crossword puzzle were available to me. As a comparison, I took a screenshot of the same story in a web browser and in the Times Reader.
The Times Reader will also download the entire newspaper for offline viewing, and allows you to access the last 7 days. Full subscriptions are $3.45 per week. Right now I don't see a huge advantage over the (free) NY Times website. I imagine in the future the Times will limit free access to the website to boost adoption of the Reader.
Jim on 05.24.09 @ 11:11 AM ET [link]


